Gossamer Skin Care

Packaging System | Student Work

Created in 2018, this multi-component system was designed in Adobe Illustrator.

Included
• Retail bag & informational piece
• Jar label & box
• (2) bottle labels
• Tube label & box

#packaging #branding #marketing

Gossamer Skin Care is a thought up brand that stands for ethical, vegan skin care that delivers results.

When designing this packaging series, I wanted to keep the tone vibrant and approachable. My main goal was to offer a prestige skin care option that broke the standard barriers. Gossamer was designed to give customers a natural option that isn’t intimidating or questionable. I also aimed to make vegan products more approachable in general through inviting, cheerful design.

Overall, I wanted Gossamer to be presented as a prestige skin care option that stood out from the crowd of “pharmaceutical” and “apothecary” aesthetics, by adding vibrancy to the skin care aisle.

Collective System

Jar Label & Box

Bottle Labels

Retail Bag

Tube Label & Box